Learn to craft compelling stories that captivate listeners and create genuine emotional connections with your audience.
Short on time? This class is also available as a Fast Class, exclusively for CreativeLive subscribers.
Join award-winning reporter and producer Alex Blumberg, known for his exceptional work on This American Life and as co-host of NPR's Planet Money. In this comprehensive course, you'll discover proven techniques for telling powerful, memorable stories through audio that resonate deeply with listeners.
Storytelling runs through our DNA. When you integrate storytelling principles into your podcast, you accomplish two important goals: you elevate the quality of your narrative, and you create authentic emotional connections that engage your audience on a meaningful level. This class teaches the distinctive interviewing approach and story composition methods that have made This American Life a beloved staple on public radio stations nationwide. Learn directly from Alex as he shares production techniques for creating multi-layered sensory experiences and strategies for standing out in an increasingly competitive podcast landscape.
In this class, you'll learn:
- How to cultivate and trust your narrative instincts when structuring stories
- How to prepare effectively for interviews to elicit genuine, compelling answers
- The essential elements that transform a good story into a great one
Alex will teach you how to create what he calls a "driveway moment," that powerful experience when a story becomes so compelling that audiences pause everything just to hear it through to the end.
Whether you already run a thriving podcast, are an entrepreneur exploring new marketing channels, or simply love public radio, this class will dramatically improve your storytelling ability and help you build a devoted listener base.
