AI Marketing Bootcamp

Build a career-ready marketing portfolio while learning the strategies, platforms, and AI tools shaping how campaigns get built today. This certificate covers digital marketing strategy and web fundamentals, content marketing, email marketing, SEO, Google Ads, Google Analytics, social media marketing across Instagram, Facebook, LinkedIn, YouTube, TikTok, X, and live streaming, plus AI for marketing and AI-assisted app development.

Students complete hands-on projects, create portfolio-ready work, run and measure real campaigns, build a social media presence, and develop live marketing web applications using AI coding tools. By the end of the program, students will have a polished marketing portfolio, practical experience across paid, organic, and analytics workflows, and deployed projects they can share with employers, clients, or collaborators.

What You Will Learn

• Apply core marketing principles such as strategy, audience targeting, positioning, messaging, funnels, and conversion optimization.
• Create and optimize content across blogs, email, and social platforms including Instagram, Facebook, LinkedIn, YouTube, TikTok, and X.
• Plan, launch, and manage paid campaigns with Google Ads and measure performance using Google Analytics.
• Develop SEO and content strategies that grow organic traffic, visibility, and engagement.
• Use AI tools such as ChatGPT and other platforms for content creation, SEO support, advertising, and performance analysis.
• Build, test, and deploy live portfolio-ready marketing apps using AI coding tools, databases, authentication, hosting, and custom domains.