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Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest. In this session, you’ll learn how to develop and drive email strategy,...

SQL provides powerful but reasonably simple tools for data analysis and handling. This bootcamp will take absolute beginners through the basics of SQL to an ability to write queries with confidence. We will use a combination of lecture and in-class exercises to ensure that students leave with a working grasp of SQL fundamentals. Takeaways Background...

SQL provides powerful but reasonably simple tools for data analysis and handling. This workshop will take absolute beginners through the basics of SQL to an ability to write common types of queries with confidence. We will use a combination of lecture and in-class exercises to ensure that students leave with a working grasp of SQL fundamentals. Prereqs...

Bring your creative ideas to life with Adobe Illustrator, the industry-standard vector graphics software, used by designers and illustrators who want to create digital graphics, logos, illustrations, and original typography. This workshop is designed to get you up and running with Adobe Illustrator in just one day. The focus will be on step-by-step...

Bring your creative ideas to life with Adobe Photoshop, the professional digital imaging standard, used by photographers and designers who want to perfect their digital images. Photoshop allows you to create powerful images and designs.  This workshop is designed to get you up and running with Adobe Photoshop in just three hours. The focus will...

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including...

Become familiar with the Visual Elements required to build a great logo Use Adobe Font Kits options Sync the Creative Cloud apps and software Export for Print and Web Master the Pen Tool Create several variations of the logo for different uses Takeaways Learn the most important steps in designing and completing a logo in vector format with Adobe Illustrator....

Interested in animating a logo? Need to mock up a UI animation for a client? Curious about how to make text move over video footage? These are just a few things you can do with Adobe After Effects! In this workshop, you'll learn about the possibilities available when animating with After Effects, as well as the program’s general layout and basic...

Are you interested in producing more professional videos on your iPhone or smartphone? This introductory class is designed to give producers the right tools to record great mobile content. The class will provide an in-depth look at the media capabilities of iPhone and smartphones. Additionally, the class will cover the basics of storytelling, interviewing...

Squarespace is an amazing tool for entrepreneurs, bloggers, photographers, restaurants, and small business owners looking to build a beautifully designed website quickly and easily.  In this workshop, you’ll learn how to choose a template, customize the look and feel of your website, lay out content, and leave with the beginnings of your very...

Make the most of your new Windows® 10 notebook or desktop computer–without becoming a technical expert! This class is the fastest way to get comfortable, get productive, get online, get started with social networking, make more connections, and have more fun! Even if you’ve never used a Windows computer before, this class shows you how to do what...

The last decade has seen blockchain technology grow from an anarchic financial experiment to a global engine for organizational and societal revolution. During this online workshop, we will chart the path from pre-Bitcoin computer science breakthroughs to Bitcoin and the rise of alternative currencies that challenge the way we think about money,...

Python is a versatile and widely-used programming language with many applications. This workshop explores Python's place in the scientific ecosystem, and how the language, with several readily-available open-source libraries, can serve as a powerful tool for data analysis. Designed as a stand-alone introduction to the data science aspects of Python,...

Fascinated by data visualization but don't have any experience beyond charts in Excel or Powerpoint? Data visualizations are a critical business tool. This class serves as an introduction to the visual techniques that are often employed when describing, analyzing, and communicating data in a business setting. We’ll start by explaining the role...

Q: Why has Python quickly grown into one of the most popular programming languages? A: It's an easy-to-read, flexible, and beginner-friendly object-oriented programming language. The fundamentals — you will learn them in our Python bootcamp! Start writing basic syntax with Python scripts that store and manipulate data in the form of variables,...