Digital Marketing Strategy
- Intro to Digital Marketing
- Target Audience Identification
- Developing Your Positioning in the Market Place
- Developing Your Digital Marketing Strategy
Website Fundamentals
- Introduction to the Hub & Spoke Model
- Designing an Effective Homepage
- Designing Effective Product Pages
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
Also available in-person in NYC
In this hands-on course, students are provided a proven framework for creating a successful Digital Marketing strategy and are guided by an industry expert through lessons on website fundamentals. Develop your position in the marketplace, and convert website visitors into leads and sales.
This course is designed to give beginners the practical skills they need to jumpstart their digital presence or grow their existing brand relevance.