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General Assembly @ 10 E 21st St, New York, NY
This workshop will teach you how to integrate great content into your marketing in a cohesive, strategic, and optimized way. We’ll cover the need-to-know aspects of creating and executing a content marketing plan, from determining what type of content is most useful for your audience to setting an editorial calendar to measuring performance. You'll also get tons of inspiration from brands thinking outside the box when it comes to video, social...
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