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Easy and Effective Communications Planning

at Foundation Center - UNION SQUARE

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312 Sutter St Ste 606
Btwn Grant Ave & Stockton St
San Francisco, California 94108
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Class Level: All levels
Age Requirements: 21 and older
Average Class Size: 20
Teacher: Eric Jacobson

What you'll learn in this marketing strategy course:

Learn how to create quick, practical plans for better marketing and communications!

Effective communications is critical to building support for your organization and your cause. But it can be challenging to get everyone on the same page, to institutionalize communications activities, and to ensure you get the most out of your marketing. In this workshop, you will gain the knowledge and tools you need to create strategic communications plans that clarify your work, build internal support, and maximize the impact of your efforts.

Topics covered:
  • The goal of communications and how it relates to your organization’s work
  • The essential components of a communications plan
  • Creating an annual communications plan
  • How to develop a communications plan for a campaign or event
  • Building internal support for your communications plan
  • Participants will understand the value of communications planning.
  • Participants will know how to create their own communications plans.
  • Participants will know how to develop plans that build internal support.
  • Creation of a draft communications plan
Intended Audiences:
Communications staff, development staff, program staff, nonprofit leadership.

Eligible for 3 CFRE points

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Refund Policy
48-hour cancellation with a $10 processing fee.


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School: Foundation Center

Foundation Center

Established in 1956, Foundation Center is the leading source of information about philanthropy worldwide. Through data, analysis, and training, it connects people who want to change the world to the resources they need to succeed.

Foundation Center maintains the most comprehensive database on U.S. and,...

Read more about Foundation Center

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