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Online Classes San Diego, CA
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Sketch for Non-Designers
Have an idea on how to create or improve a mobile or web app, but been frustrated trying to communicate it to others? Enter Sketch. Unlike the bloated tools it replaces (see: Photoshop, Illustrator), Sketch is a simple, powerful design tool made specifically for those who design for screens. It has captured the UI/UX design world by storm—designers worldwide, including at leading companies like Google and Facebook, have already made the switch....
Managing Mental Health: In the Workplace and Beyond
We may have heard the statistics that 1 in 6 people experience mental health problems, but how many of us really know how to respond to support someone in need or be proactive in changing these statistics? If you want to make a positive impact on the mental health of your workplace and community, join Mental Health First Aid trainer and coach for this interactive class and learn skills to look after your own wellbeing and promote positive mental...
Product Marketing Fundamentals
This interactive 3-hour session provides an introduction to product marketing for anyone interested in learning how product marketing can add the most value at every stage of a product’s lifecycle. Students will learn the fundamentals of research design, positioning, and launch strategies. We'll cover: Market and User Research (Quantitative and Qualitative) Product Positioning Launch Plan and Strategy Post-Launch Surveys / Feedback Loops...
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How to Redesign Your Habits & Master Productivity
Do you feel like you are constantly behind on your workload, with not enough time to get through your to-do list? Are you overwhelmed and feel like the demands of work and life have taken the excitement out of the everyday? In this workshop, we will focus on how to move from being busy and overloaded to productive and effective. We will also identify actionable, evidence-based strategies to find more value in the hours you spend at work and to...
Negotiation Strategies Workshop
Do you feel like you can negotiate? Are you confident to ask for what you deserve? Whether we are bargaining at the market, pitching our business or asking for a pay rise, our negotiation skills need to hit the mark and most importantly, drive successful results. Join us for this fun, interactive session and learn how to negotiate like a boss.
Master My CV Workshop
Did you know that on average a hiring manager looks at each resume for just 6 seconds? Career and charisma expert Camille Woods is here to help guide you on how to showcase your unique skills, most relevant work experience, craft a great cover note and how to make sure the viewer reading truly understands why you're worth investing in! Learn all the tips and tricks hiring managers are looking for, as well as how to write engagingly about your experience...
Advanced Excel Training
Virtually everyone who works with data could benefit by gaining a better understanding of Microsoft Excel. This class will extend beyond the simple addition of data and will put participants in a position where Excel is no longer a chore, but a powerful tool to assist in manipulating data efficiently. You’ll learn various functions to help you organize and analyze data and go through situational overviews of time-saving shortcuts to improve your...
How to Run a Damn Good Brand Project
We’re always being told about the power of brand, but rarely do we get the chance to find out how to go about creating one - from strategy, to creative and beyond. Whether you’re doing it for yourself, or for a client, running a brand project is hard. The path to success is full of hurdles, potholes and decoys that can stop you getting the result you’re after. But it doesn’t have to be like that. Running a brand project can be a thoroughly...
Ethics by Design Series: Overview & Human Rights
This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. When you design or engineer a product, you believe that it will have a positive impact on your target market. But do you have the resources to think about how your technologies might...
Blogging Basics: Building An Online Presence
Have you always wanted to start a blog, or do you have one that needs some direction? This class will provide you with a toolkit to create, maintain, promote, and drive traffic to your blog. You will get tips for which blogging platforms and content management systems to use, what kind of layout and content works best for online audiences, how to promote your blog effectively both online and off, and how to drive high-quality traffic to your blog....
Mastering Presentations
General Assembly @ Remote Online, Online, CA
In this overview, we will explore how you are communicating and how that is enhancing or taking away from your effectiveness. We will do this by engaging in fun and interactive exercises that will make you feel more aware, concise, clear and confident in how you are communicating. Takeaways Behavioral skills - physical communication behaviors that support engagement, credible presence, and elimination of nervousness and distracting idiosyncrasies...
Building a Marketing Plan
Running a successful campaign and business requires a well-laid-out strategy and plan. Setting realistic and flexible budgets, allocating resources, and executing those actions give you a step up in achieving that target goal. This workshop will go over the building blocks of a marketing plan, introducing the framework and essential content for a bespoke plan. We’ll look at the key aspects of marketing planning—whether digital or not—that...
Content Strategy 101
There are zillions of sites and apps begging for your attention--but how many effectively communicate and easily display the information you're seeking? The ones that work likely had a content strategist leading the way. Digital content strategists work with editorial, user experience, strategy, copywriting and design teams to create content that reflects a company or publisher’s business goals. Learn the basics of content strategy in the context...
Ethics by Design Series: Ethics of Algorithms & A.I.
Ethics by Design Series: Ethics of Algorithms & Artificial Intelligence This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. Technology professionals have a profound role in today’s society. The products they design are changing...
Creating Video Content on a Budget
General Assembly @ Remote Online, Online, CA
Are you new to video making or do you want to learn some new creative production tips? This introductory video class looks at essential video equipment as well as more advanced concepts. You will receive expert advice on techniques that can be applied to existing or future video projects. Online video is a must have for marketing. This class is ideal for any brands or businesses who want to improved their video production on a budget. Below are...
Getting Into Product Management: CV & Interview Hacks
Product Management is fast becoming one of the most sought after jobs in the tech industry, which means landing a new role can be quite the challenge. Find out what skills and qualities companies are looking for when they hire for product managers, as well as best practices with interview case studies and how to craft a great CV and cover letter to get you noticed. Please bring a copy of your CV. Takeaways Advice and guidance on completing...
Solopreneurship 101: From Full-time Work to Freelance
Solopreneurship 101: How to Make the Transition From Full-time Work to Freelance More and more people are leaving the world of 9 to 5 jobs to go freelance or run their own business. But it takes more than a leap of faith to make the transition successful. Whatever you're transitioning into, this class will help you learn how to make the transition as smooth as possible. From preparing to leave full-time work to thriving in your new career, it...
Branding 101: How To Build a Brand Customers Love
Brand is your organisation's connection to your customer and the marketplace - it provides the foundation for businesses to gain an edge over the competition. The importance of the customer-brand connection is more essential in today's fast paced, dynamic digital economy than ever before. The workshop will walk you through the basic concepts of branding starting from marketing science, including foundational branding laws, notions of distinctiveness...
Ethics by Design Series: Democracy, Privacy & Tech
Ethics by Design Series: Democracy, Privacy & Technology This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. Western democracies are under new pressures from digital technologies. Whereas before, the internet was seen as an exciting...
Designing a Strategic Business Narrative for Your Brand
Strategic narratives are a form of storytelling, and like all good stories, they need a compelling plot, characters, a climax, and a conclusion. A strategic narrative centres on leaders’ ability to articulate a clear and compelling vision and strategy for the future of the organisation. Rather than focusing on the company’s products or services through a series of bullet points and clip art in a PowerPoint deck, a powerful strategic narrative...
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