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Advanced Instagram Masterclass

at General Assembly - Online

Course Details
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Online Class
Houston, Texas
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Class Level: Advanced
Age Requirements: 18 and older
Average Class Size: 20
Teacher: Rania Turk

Flexible Reschedule Policy: This provider has flexible, free rescheduling for any-in person workshop. Please see the cancellation policy for more details

What you'll learn in this social media class:

Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. We’ll take a deep dive into the world of Instagram as a powerful selling tool and a great way to reach and connect with the right audience.

You'll walk away with the best Instagram knowledge and practices that will allow you to define a more robust social message that resonates well with your brand.

Who is this workshop for?

  • Anyone who either manages or is interested in managing an Instagram Business account. This workshop is more beneficial if you are not a total beginner, and is ideal as a follow up to our Introductory Instagram Masterclass.


  • Build a cohesive Instagram strategy
  • Set clear and realistic S.M.A.R.T. goals
  • Define and understand your target audience
  • Optimize your page
  • Learn about all the native Instagram Business Tools
  • Set visual & editorial brand guidelines
  • Organize your brand’s content pillars and social media calendar
  • Plan a good caption anatomy, hashtag strategy and posting frequency
  • Understand how the Instagram algorithm works
  • Learn how to drive engagement
  • Dive into Instagram insights and analytics
  • Get to know some apps and services to help with your planning
  • Have a brief overview of Instagram Ads


  • Bring your phone and a notepad. Make sure to switch your Instagram account into a business account if you haven’t done so already.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Still have questions? Ask the community.

Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


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School: General Assembly

General Assembly

General Assembly (GA) equips individuals with the in-demand skills needed to build a career in today’s high-growth tech sectors. Their award-winning technical training includes flexible delivery, industry-tested curriculum, and a career services program.

Since their founding in 2011, GA has graduated...

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