Mike's Camera

A single image printed on paper can evoke forgotten memories or strong emotions. In advertising, it has been proven that carefully chosen images are far more compelling than words. In much the same way, fleeting moments of our own lives become priceless when captured as photographs.
 
Mike's Camera operates 12 imaging superstores in Colorado and Northern California that have become the regional favorites for photography industry professionals and amateur camera buffs alike.  The success of the business is based on stocking a complete selection of photo and video cameras and other picture-taking accessories, as well as offering a full line of photo processing services, including the latest in digital cameras and digital camera printing kiosks. Additionally, it is integral to the philosophy of Mike's Camera to back the product and service offerings by an expert, friendly staff.
 
Since its humble beginnings in 1967, Mike's Camera has had a history of outstanding customer service, which resulted in wide recognition in both the photography industry, and the communities surrounding our store locations. This recognition culminated with the coveted "Best Camera Store" award from Photo Trade News, the Photographic industry's trade publication for the year 2000. Additional awards have been repeat performances from the Boulder Daily Camera, Westword Magazine and The Boulder Weekly's "Best of Awards" for "Best Camera Store", Eastman Kodak Company's "Best in Class" award for specialty camera stores, and the "Entrepreneur of the Year" award of Distinction in 2001 from the Boulder Chamber of Commerce.
 
Mike's Camera is unique in its belief that each customer-service employee must be fully versed in a broad range of photographic knowledge. As such, each customer-service staff member is required to qualify as a Certified Photographic Consultant (CPC), and then maintain that status. The CPC program, developed by the Photo Marketing Association International, is a comprehensive educational and testing program encompassing photography, digital imaging, and many aspects of photographic technology. 

A sister program, the Society of Photo-Finishing Engineers, provides similar education and testing for lab technicians handling the various aspects of photo processing. This program requires the strictest educational standards in color theory, print consistency and overall image quality. This comprehensive employee training ensures that every Mike's Camera customer receives the most knowledgeable service in the industry possible, resulting in better picture-taking enjoyment and greater overall customer satisfaction for all of our local clientele and nationwide customers who shop our Internet superstore. It also rewards our staff with the recognition commensurate with their completion of the training programs, and a higher level of empowerment and employee satisfaction, as the staff feels competent to meet each customer's individual needs.