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Business Training Atlanta

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Discover a wide range of professional business classes in Atlanta that will enhance your skills and boost your career. From entrepreneurship and finance to leadership and marketing, find the perfect class to gain practical knowledge and stay ahead in today's competitive business world.

36 classes have spots left

Business Metrics Fundamentals

General Assembly

Whether you’re a CEO, CFO, COO, product manager, investor, or marketer, having a strong grasp of analytics and metrics is an essential tool to have at your disposal. In this class, you’ll learn how to use the right analytics to grow your business, motivate your team, and communicate a coherent story to stakeholders using hard numbers. You’ll learn about revenue modeling, analytics tool evaluations, marketing unit economics, metrics-driven...

(2637) All levels 18 and older

Getting into Product Management: CV & Interview Hacks

General Assembly

Product Management is fast becoming one of the most sought after jobs in the tech industry, which means landing a new role can be quite the challenge. Find out what skills and qualities companies are looking for when they hire for product managers, as well as best practices with interview case studies and how to craft a great CV and cover letter to get you noticed. Please bring a copy of your CV. Takeaways: Advice and guidance on completing...

(2637) All levels 18 and older

Branding 101: How To Build a Brand Customers Love

General Assembly

Brand is your organisation's connection to your customer and the marketplace - it provides the foundation for businesses to gain an edge over the competition. The importance of the customer-brand connection is more essential in today's fast paced, dynamic digital economy than ever before. The workshop will walk you through the basic concepts of branding starting from marketing science, including foundational branding laws, notions of distinctiveness...

(2637) All levels 18 and older
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Explore private group events and team building activities ranging from cooking to art, escape rooms, trivia, and more

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Career Shift: Find Work You Love

General Assembly @ Online Class Livestream, Atlanta, GA

Do you feel stuck in a career you no longer love? Do you long to do meaningful work but are not sure what it might be? Are you ready to find the career of your dreams, but don't see a clear path forward? If you answer yes to one of these questions, then this workshop is for you! In this experiential and interactive workshop, you'll learn 3 keys to identifying the career you absolutely love that gets you excited to go to work every...

(2637) All levels 18 and older

Advanced Excel Training

General Assembly @ Online Class Livestream, Atlanta, GA

Virtually everyone who works with data could benefit by gaining a better understanding of Microsoft Excel. This class will extend beyond the simple addition of data and will put participants in a position where Excel is no longer a chore, but a powerful tool to assist in manipulating data efficiently. You’ll learn various functions to help you organize and analyze data and go through situational overviews of time-saving shortcuts to improve your...

(2637) Advanced 18 and older

Email Marketing Essentials

General Assembly @ Online Class Livestream, Atlanta, GA

Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest. In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action, simple strategies and A/B tests to maximize...

(2637) All levels 18 and older

Salary Negotiation

General Assembly @ 675 Ponce De Leon Ave NE, Atlanta, GA

Does the idea of negotiating for money make you cringe? Do you have trouble figuring out what your worth is in the job market and how to command that in your existing/desired role? Are you lost on where to start when preparing for a negotiation conversation? If you answer yes to one of these questions, then this workshop is for you! In this experiential and interactive workshop, you'll learn 3 keys to identifying how to prepare for a salary negotiation...

(2637) All levels 18 and older

How to Turn Your Passion Into a Career

General Assembly

Being passionate about our work can lead to increased fulfilment in both our careers and our lives. Many people pursue passion projects outside their working hours, but in recent years more and more have harnessed the power of passion to create careers out of things they love to do. Whether you're an avid photographer or love to travel, this class will help you learn how to turn your passion or hobby into a career. From identifying your vocation...

(2637) All levels 18 and older

Microsoft Excel: Pivots, Dashboards, and Analytics

Neuskills, LLC @ 5815 Windward Pkwy, Alpharetta, GA

Master the art of data analysis and visualization with advanced techniques in Excel. Uncover hidden patterns, create insightful dashboards, and make data-driven decisions effortlessly. Join us and transform your data into actionable insights.

All levels 15 and older
No upcoming schedules
$495

3 sessions

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Digital Marketing 101

General Assembly @ 675 Ponce De Leon Ave NE, Atlanta, GA

See the strategies that drive today’s biggest brands. Step into the world of digital marketing with General Assembly. During our introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more.  Using real-world case studies, you’ll: Break down the components of a digital marketing campaign. Survey today’s...

(2637) Beginner 18 and older

How to Land Your Dream Job Using LinkedIn

General Assembly @ 675 Ponce De Leon Ave NE, Atlanta, GA

Are you making the best use of LinkedIn? This workshop will teach you how to effectively leverage LinkedIn to attract recruiters, better network, and create long lasting business relationships that will help you grow your career. LinkedIn now has over 500 million members worldwide and is the leading professional site. Recent updates to LinkedIn now make it even easier for recruiters to find and vet candidates like you, which is why it is important...

(2637) All levels 18 and older

Introduction to SEO

General Assembly @ 675 Ponce De Leon Ave NE, Atlanta, GA

Search Engine Optimization (SEO) is about improving the visibility of a site in a search engine’s “organic” (or unpaid) results. If you’re interested in getting a practical introduction to SEO, including what it is and find out how you can make the most of it, this class will give you a great start. You’ll learn what search engines are trying to achieve and why, how they’ve developed over time, what’s in store in their future, what...

(2637) Beginner 18 and older

Paid Social Media Advertising

General Assembly @ 675 Ponce De Leon Ave NE, Atlanta, GA

This class combines tried true marketing principles with digital marketing strategy and a sprinkle of creativity. Students will walk away with the knowledge to craft an effective paid social media marketing strategy, true to their brand's identity, to reach their target audience(s) and achieve the desired results. Takeaways Students will learn: What paid social media advertising is How paid social media advertising works How to craft a stellar...

(2637) All levels 18 and older

SEO Writing for Copywriters

General Assembly @ 675 Ponce De Leon Ave NE, Atlanta, GA

This class is ideal for the copywriter who’s looking to learn SEO best practices and find ways of incorporating these strategies into their writing process.  In this class, we’ll get to know each other through guided discussion and collaboration. We’ll also talk about similarities and differences to other types of copywriting as well as how SEO practices can be used regardless of the medium or purpose of your content. The primary focus...

(2637) All levels 18 and older

Managing Expectations: Effective Communication Skills

General Assembly

The secret to a seamless working life? Managing Expectations with key stakeholders. The reason why so many of us find this challenging? We were never given the tools to communicate helpfully when challenges arise. Those who are consistently successful at work share the ability to communicate a solution-oriented mindset, leverage the buy-in of key stakeholders (internally and externally) and can use constructive communication skills to when it counts....

(2637) All levels 18 and older

Marketing Automation: Email Effectiveness Workshop

General Assembly

With budgets being squeezed and paid ad engagement on the decline, email marketing is one of the most effective channels for marketing your business today. While newsletters have their place, the smartest companies are harnessing the power of automation. Timely, personalized, and super-relevant emails that get opened, read, and clicked – driving better results for your business. We’ll go deeper into exactly what automation is and show you different...

(2637) All levels 18 and older

Brand You: How to Promote Yourself Authentically

General Assembly

What you say is just as powerful as your actions. Learn how to confidently articulate your expertise and use qualifiers so people listen. Whether you are looking to progress within your company, get noticed in your department, be considered for broad opportunities or be taken seriously as an expert in the wider industry, people need to know what you're good at and what makes you different from others saying the same thing. In this workshop, the...

(2637) All levels 18 and older

Authentic Copywriting for Your Business

General Assembly @ Online Class Livestream, Atlanta, GA

Do you want to write better copy for your brand? This workshop will help you to deconstruct your own copywriting and brand narratives that are holding back your business, marketing campaigns, and branding. With interactive discussions, group exercises, and real-time feedback from the instructor, students will develop their own brand copywriting narrative, learn from real-world copywriting case studies, and discover the value in developing their...

(2637) All levels 18 and older

Mental Fitness for Business

General Assembly @ Online Class Livestream, Atlanta, GA

Mental Fitness for Business: How to Leverage Your Strengths “Mental health is defined as a state of well-being in which every individual realises his or her own potential.” World Health Organisation Understanding and ‘playing to your strengths’ has been shown to improve mental and physical health leading to enhanced performance, stronger relationships and greater life satisfaction. Despite this evidence, 60% of individuals are unaware...

(2637) All levels 18 and older

Introduction to Digital Marketing

General Assembly

Step into the world of digital marketing with General Assembly. During our introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more. Using real-world case studies, you’ll: Break down the components of a digital marketing campaign. Survey today’s digital marketing landscape and its career opportunities. Learn...

(2637) Beginner 18 and older
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